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Our Mission

Hit Zero Performance was founded to close a gap we saw across the cheerleading industry: athlete health, safety, and performance development that hasn't kept pace with the sport itself. Our mission is to bring proven health, safety, and performance principles to the broader cheerleading community. We believe athletes perform best when they're prepared not just technically, but physically and mentally. Through intentional training and practical education, we help athletes build the strength, resilience, confidence, and habits they need to thrive throughout their careers.

THE FOUNDERS

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Brice Collier
Erin Johnson
Steve Johnson
Natalie Rakestraw
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